Napapijri Social Campaign

Napapijri, an Italian premium clothing brand, goes beyond fashion to embody a lifestyle of exploration, adventure, and environmental responsibility. With an artful blend of striking imagery and design, Napapijri’s branding captures the essence of these themes, showcasing a passion for travel and a commitment to protecting our planet. We have run several campaigns for this brand.

My role was to design a social media campaign for Instagram and Facebook, including FB and IG carousels, stories, and canvas, as well as display banners with frame-by-frame designs for the animated versions, a YouTube True View Companion, and animated frames for native ads.

Role

  • Storyboard, Production Design

Software

  • Adobe Illustrator, After Effects, Photoshop, XD, Figma