RNC Presidential Campaign 2020

The Republican National Committee (RNC) is a U.S. political committee responsible for developing and promoting the Republican brand and political platform, as well as assisting in fundraising and election strategy. In 2020, they supported DJT for his presidential campaign.

Incubeta – Joystick won a proposal to become a creative partner for the DJT Presidential campaign 2020. It was one of the busiest times of my life from June to November 2020, and I had the chance to work with DJT’s designers.

Our team developed high-impact dynamic rich media with custom messaging for user groups, displayed the latest top-performing videos, and engaged users with in-unit interactions. We also designed dynamic landing pages tailored to expand the ad and engage users. Additionally, we supported the creation and versioning of social and video assets.

I had the opportunity to design and animate thousands of promotional banners, ranging from static to animated. However, one of my personal favorites was creating interactive games to engage and excite audiences. I’ve included some examples below for you to check out.