Google Global AdWords Campaign

Joystick partnered with Google on their dynamic campaign for the Small & Medium Business group (SMB). Using data-driven insights, audience, and behavioral segments, we created a campaign that used a feed containing over 60,000 different creative variations, along with localizations for 22 markets and seven languages across the markets of the US, EMEA, and Latin America.

I illustrated and designed different concepts for this campaign, and a few of them were approved by the client.